Hi, I'm Ki'ara!
I'm a passionate Frontend Developer dedicated to creating engaging, user-friendly web experiences. I love bringing creative ideas to life and ensuring every detail is just right. Outside of work, I'm a mom and wife who enjoys crafting, rollerskating, random dancing, houseplants, and pop culture commentary.
Let's connect and create something amazing together! ✨
Projects
Education
Arizona State University
MS, Graphic Information Technology
GPA: 4.0 | Graduation: May 2025
The App Brewery
Complete Web Development Bootcamp
Anticipated Completion: Sept 2024
Skillcrush
UX Design Certification
Completed: Sept 2021
Virginia Commonwealth University
BS, Mass Communications - Public Relations
Minor: Women's Studies | Graduation: May 2017
BS, Mass Communications - Public Relations
Minor: Women's Studies | Graduation: May 2017
Experience
Intercept Health
Media Content Specialist
- Collaborated with cross-functional teams to align content with organizational goals and ensure consistent messaging across all channels.
- Managed the company content calendar and planning and scheduling of posts to optimize reach and engagement for various campaigns and initiatives.
- Achieved a 33.3% increase in social media engagement rates across all channels within first six months by developing targeted content and interactive campaigns.
SafetyChain Software
Marketing Coordinator
- Led the redesign of the B2B SaaS company’s landing pages by successfully identifying complex pain points, introducing design thinking, and creating solutions that met business requirements and user needs, resulting in higher conversion rates.
- Led high-level strategy sessions with thought leaders and executives to align on outcomes and copy for industry-specific guides, infographics, and blog posts that address customer pain points.
- Reviewed and interpreted web statistics, social media analytics, and other research data, to create effective, desirable, and user-friendly digital user interfaces and graphics that increase user engagement.
- Managed marketing activities and demonstrated expertise in various areas, such as content development and optimization, advertising, and event planning through various channels including website, blog, social media, and e-mail marketing.
The Action Alliance
Communications Coordinator
- Led problem-solving strategy sessions with the executive leadership team to create a more accessible and user-friendly redesign of the organization’s primary website, substantially increasing the website's traffic and lowering the overall bounce rate.
- Established a monthly giving program, The Movement Builders, by implementing marketing best practices to support the creation and expansion of the Action Alliance’s non-grant-funded programs, resulting in >$12,000 in additional fundraising revenue annually.
- Created and executed internal and external marketing campaigns via social media and email marketing, that drove the organizational mission, increased funding by ~$1M annually, and increased community awareness.
- Wrote copy for fundraising materials including annual reports, appeal letters, e-blasts, and social media posts that inspired community members and leaders to take action and support the work of the Action Alliance.
Skills
Technical Skills
HTML5
CSS3
Bootstrap 5
JavaScript
Responsive Design
Version Control
Chrome DevTools
Figma
Soft Skills
Problem Solving
Attention to Detail
Collaboration
Adaptability
Additional Skills
Content Creation
UX Design
Project Management
Communication